Sinergia Animal
Corporate campaigns for farmed animals in Latin America and Southeast Asia: cage-free egg commitments, pig welfare commitments in Brazil, and replacing meat in institutional meals. A re-implementation of Animal Charity Evaluators' cost-effectiveness sheet for its 2025 recommendation, covering three programs (about 84% of programme spending).
157× as much good per dollar as GiveDirectly · rank 1 of 3
Joint low 0.25×, joint high 8,643×. In its own unit: 614 suffering-adjusted days averted per dollar. Change your assumptions
- Joint low to joint high spans 34,216×.
- 84% of the uncertainty comes from judgment calls and shared assumptions.
- 10 inputs on the result's path have no range, so they add no uncertainty here.
- Source analysis is 19 months old.
The evaluation
Summary
Sinergia Animal campaigns for farmed animals in Latin America and Southeast Asia. ACE recommended it in 2025. ACE’s cost-effectiveness analysis covers three programs, about 84% of programme spending, and works out to 829 suffering-adjusted days (SADs) averted per dollar. Most of that comes from cage-free egg commitments.
Our model gives 614 SADs per dollar you give, after counting staff salary sacrifice as an in-kind donation. Converted with our default exchange rates, that is about 157 times GiveDirectly (209× in ACE’s model). The range runs from 0.25× to over 8,000×. Treat the headline as an order of magnitude that depends on your values, not a measurement.
What the charity does
- Cage-free campaigns: pressure food companies to stop buying eggs from caged hens. ACE counts 39 commitments won in 2023, covering about 21 million hens a year.
- Pig welfare campaigns: 10 Brazilian pork producers committed to group housing for sows and to ending some piglet mutilations.
- Nourishing Tomorrow: schools and other institutions in Argentina, Colombia and Indonesia replace some meat meals with plant-based ones, about one million meals so far.
- Work with financial institutions (unmodelled): the remaining ~16% of programme spending. ACE didn’t model it, and we leave it unmodelled rather than assume it is worthless or as good as the rest.
How the impact happens
A company commits, then (if it follows through) changes its supply, then hens or pigs live with less suffering for as long as the policy holds before it would have happened anyway. Each step is a discount:
- Credit: what share of the commitment is Sinergia’s (38% for cage-free, 70% for pigs).
- Compliance: what share of companies keep their pledge (about 53% cage-free, 58% pigs).
- Duration: how long the change lasts (4 to 36 years, best guess 15).
ACE converts improved animal lives into SADs using Ambitious Impact’s estimates of suffering per animal under each housing system. Those estimates already weight each species by its welfare range relative to humans.
How the model works
We rebuild ACE’s sheet row by row: hens credited per year, discounted over the commitment’s lifetime at 4%, times compliance, times SADs averted per hen. The pig program uses ACE’s per-producer totals, and meat reduction uses ACE’s meals-to-SADs estimate. Costs are each program’s spending, scaled to Sinergia’s updated budget. The site reproduces all 12 of ACE’s intermediate figures exactly.
What drives the result
Comparing animals with people is where the uncertainty lives. The four biggest levers are:
- Extra weight on animal suffering (your value judgment): 8× to 157×.
- Human DALYs per suffering-adjusted day: 39× to 386×. AIM publishes no official rate, so this is our least grounded number.
- Units of value per DALY: 79× to 314×.
- Years the commitments last: 78× to 239×. This is the biggest factual uncertainty, from Rethink Priorities’ wide interval.
Even at the low end of each of these alone, Sinergia stays above GiveDirectly. All of them at once can push it below.
Where we differ from ACE
- Salary sacrifice (on by default). Campaign work is mostly people, and campaigners could earn far more in corporate roles. We guess staff are 65% of cost and take a 35% pay cut. That makes the forgone salary 35% of cash spending, and cuts the impact credited to each donated dollar by about a quarter. Both numbers are guesses with wide ranges.
- Credit for shared outcomes (shared by default, as ACE does). Switch to full credit and the cage-free and pig results count every hen and pig covered, not Sinergia’s share. That raises the result to about 366× GiveDirectly.
Biggest uncertainties
- ACE notes its SADs values have since been updated; this model uses the values from the evaluation.
- Commitments are counted when made. Compliance rates come from trackers of other companies, not Sinergia’s.
- The pig program’s years of impact and SADs per animal are fixed inside ACE’s producer sheet, so our range understates their uncertainty.
- Meat reduction is a small part of the result; ACE calls its SADs-per-meal figures rough.
What isn’t modelled
The financial-institutions program, room for more funding, organisational strength, and any backlash or precedent effects of campaigns. ACE’s review covers several of these qualitatively.
Sources
- Animal Charity Evaluators, Sinergia Animal – 2025 Recommended Charity, and its cost-effectiveness spreadsheet. Reuse terms unclear.
- ACE’s pig producer estimates and cage-free company estimates.
- Rethink Priorities, corporate campaigns affect 9 to 120 years of chicken life per dollar spent.
What drives this result
Each bar moves one input from the low to the high end of its range, holding the rest at their central values. Log scale, as a multiple of GiveDirectly. Dashed line: central estimate.
observed estimate judgment or shared assumption
Shows the 8 inputs that move the result most. Ranges come from the source where it gives them; explainers say when a range is ours. Source: charityevals model of Animal Charity Evaluators, Sinergia Animal – 2025 Recommended Charity.
The model, row by row
Click any row for its explanation, source and formula. Formulas link to the rows they use. Values update with your assumptions.
| Row | Value | Kind |
|---|---|---|
Cage-free campaignsCommitments by 39 food companies to stop buying eggs from caged hens. Benefits last as long as commitments are honoured, discounted for other groups' share of the credit and for companies that renege. | ||
| 39 | Observed | |
Context only; the calculation works from hens covered, not the number of companies. Source: Sinergia Animal via ACE, cell Cage-free Campaigns CEA!B6 in the original sheetContext only: the bottom line doesn't use this row. | ||
| 20,685,884 | Estimate | |
ACE's estimate from each company's egg volumes. Under shared credit (the default) only Sinergia's share counts; with full credit for shared outcomes, all of these hens do. | ||
| 7,864,022 | Estimate | |
ACE's estimate of the hens attributable to Sinergia, after discounting for other groups that campaigned on the same companies. ACE gives no range here, so attribution adds no uncertainty below, though it is a judgment call. | ||
| 38% | Calculated | |
Context only: the bottom line doesn't use this row. | ||
| 7,864,022 | Calculated | |
Formula if(Give full credit for outcomes shared with other organisations, Hens covered by those commitments, per year, Hens per year attributable to Sinergia)The source reports 7,864,022; this model reproduces it. | ||
| 154 – 36 | Estimate | |
How long the policy changes until it would have happened anyway. Rethink Priorities' 90% interval, the widest input in this model. Source: Rethink Priorities, corporate campaigns for chicken welfare , cell Cage-free Campaigns CEA!B8 in the original sheet | ||
| 90,932,653 | Calculated | |
Formula pv_annuity_due(Hens per year credited to Sinergia, Annual discount rate, Years the commitments last)The source reports 90,932,653; this model reproduces it. | ||
| 53.4%37.9% – 68.9% | Estimate | |
Low end: 22 of 58 companies followed through in one tracker. High end: 113 of 164 in another. Best guess is the midpoint. Source: cell Cage-free Campaigns CEA!B13:D13 in the original sheet | ||
| 48,573,256 | Calculated | |
The source reports 48,573,256; this model reproduces it. | ||
| 17.5 | Estimate | |
28.9 SADs for a battery-caged hen minus 11.5 for an aviary hen. ACE notes its SADs values have since been updated. Source: Ambitious Impact SADs via ACE, cell SADs per animal!F4 in the original sheet | ||
| 849,546,246 | Calculated | |
The source reports 849,546,246; this model reproduces it. | ||
Institutional meat reductionNourishing Tomorrow: schools and other institutions in Argentina, Colombia and Indonesia replacing some meat meals. ACE assumes each commitment lasts a single year, likely an underestimate. | ||
| 997,510 | Observed | |
Across 25 institutions, as reported by Sinergia. Context: the SADs row below is ACE's conversion of these meals. Context only: the bottom line doesn't use this row. | ||
| 900,20386,972 – 1,713,434 | Estimate | |
Fewer animals raised for the replaced meals, times the suffering in each animal's life. ACE calls the SADs-per-meal figures rough. | ||
Pig welfare campaignsCommitments by 10 Brazilian pork producers to end gestation crates and some piglet mutilations. | ||
| 713,756,753 | Estimate | |
About 0.85M sows and 18M piglets a year, over all years, discounted at 4%. ACE's sheet lists each producer's SADs after sharing credit; dividing by Sinergia's share gives the total. ACE computed years and per-animal SADs in that sheet, so they aren't separate inputs here yet. Source: ACE pig producer estimates , cell Pig commitments!AD3:AE12, divided by W3:W12 in the original sheet | ||
| 70% | Estimate | |
ACE's "% of Sinergia's collaboration": 70% for every producer counted. The other 30% is credited to other organisations. | ||
| 499,629,727 | Calculated | |
Formula SADs from all commitments, all years, before sharing credit * if(Give full credit for outcomes shared with other organisations, 1, Sinergia's share of credit)The source reports 499,629,727; this model reproduces it. | ||
| 57.5%50% – 65% | Observed | |
Sinergia's own range. Best guess is the midpoint. Source: Sinergia Animal via ACE, cell Pig welfare campaigns CEA!B14:D14 in the original sheet | ||
| 287,287,093 | Calculated | |
The source reports 287,287,093; this model reproduces it. | ||
CostsEach program's annual spending, scaled up by ACE to Sinergia's newer total budget. | ||
| $1.34M | Observed | |
The budget the program figures below were reported against. Source: cell Cage-free Campaigns CEA!B21 (formula) in the original sheet | ||
| $1.58M | Observed | |
ACE updated Sinergia's costs in early 2025 and scaled every program by the same ratio. Source: cell Cage-free Campaigns CEA!B21 (formula) in the original sheet | ||
| 1.17× | Calculated | |
| $773,457 | Observed | |
Annual spending on the program. Source: Sinergia Animal via ACE, cell Cage-free Campaigns CEA!B20 in the original sheet | ||
| $248,499 | Observed | |
Annual spending on the program. Source: Sinergia Animal via ACE, cell Meat reduction campaign CEA!B12 in the original sheet | ||
| $146,413 | Observed | |
Annual spending on the program. Source: Sinergia Animal via ACE, cell Pig welfare campaigns CEA!B21 in the original sheet | ||
| $908,541 | Calculated | |
The source reports $908,541; this model reproduces it. | ||
| $291,899 | Calculated | |
The source reports $291,899; this model reproduces it. | ||
| $171,984 | Calculated | |
The source reports $171,984; this model reproduces it. | ||
| $1.37M | Calculated | |
Bottom lineSuffering averted per dollar across the three modelled programs. The remaining ~16% of programme spending (work with financial institutions) is unmodelled, not assumed to be zero or equal. | ||
| 935 | Calculated | |
The source reports 935; this model reproduces it. Context only: the bottom line doesn't use this row. | ||
| 3.08 | Calculated | |
The source reports 3.08; this model reproduces it. Context only: the bottom line doesn't use this row. | ||
| 1,670 | Calculated | |
The source reports 1,670; this model reproduces it. Context only: the bottom line doesn't use this row. | ||
| 829 | Calculated | |
Your dollar's sharecharityevals adjustments on top of ACE's model. | ||
| charityevals | 65%50% – 80% | Judgment |
Campaigning is mostly people: researchers, campaigners and corporate negotiators. Advocacy nonprofits typically spend well over half their budget on staff. We haven't seen Sinergia's own breakdown, so this is a guess. Range is ours. | ||
| charityevals | 35%15% – 55% | Judgment |
Campaigners and negotiators with these skills could earn considerably more in corporate communications, sales or consulting. Animal advocacy salaries are low even by nonprofit standards. Range is ours. | ||
| $480,349 | Calculated | |
| 74.1% | Calculated | |
| 614 | Calculated | |